Design & Print Your Own Marketing Materials

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In this Authorpreneur Mastery Course, Kristen talks all about creating eye-catching marketing materials to promote your books.

This course is broken into 4 sessions, covering:

  1. Session 1: The Essentials of Designing to Sell
    • The essentials necessary for an eye-catching layout.
    • The “rules” of color and how to use it to affect emotion.
    • Color theory, using images, and how not to avoid eye gouging your potential customers.
    • Print spec overview… prepping your files for print…and where to get them printed.
  2. Session 2: Free Design Tools How-To
    • How to design marketing materials using free tools like Canva…
    • Including: social media graphics, info graphics, posters, etc.
    • Demo, demo, demo!
  3. Session 3: Designing in Photoshop
    • How to design marketing materials using professional tools like Photoshop…
    • Including: flyers, post cards, business cards, etc.
    • Demo, demo, demo!
  4. Session 4: Designing in PowerPoint
    • How to design marketing materials using semiprofessional tools like PowerPoint…
    • Including: info graphics, author one sheets, etc.
    • Demo, demo, demo!
  5. Plus these bonus trainings:
    • Q&A and DesignPro demonstration
    • How to design marketing materials using Adobe InDesign
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