In this Authorpreneur Mastery course, Kristen walks us through how to easily create an awesome (and fun!) virtual book tour for our books.
There are five modules in this course:
- Module 1: Construct Your Platform
- What is a virtual book tour?
- How to decide on a tour length that won’t eat into your already busy life.
- The various places to tour and how to find them.
- Identify and structure your tour schedule.
- The essential foundational pieces you MUST have in place before your tour.
- Module 2: Train Your Research Muscles
- How to construct your multi-use Media Kit.
- Media Kit LIVE DEMO!
- Beginning research…
- LIVE DEMO to dig deep and find the perfect promotional places!
- Module 3:…2…1…Contact!
- How to make sure your target promoters also reach your target audience.
- How to approach bloggers, podcasters, interviewers…
- Exactly what to say to get booked.
- Put together your tour bonus package(s).
- When to give your book away and when not to.
- Module 4: Liftoff!
- What to do throughout the book tour event.
- How to structure your time to keep up with comments, feedback and interaction with your audience.
- The power of combining your tour with a book launch party.
- Module 5: Orbital Momentum
- How to get asked back for more appearances.
- How to rinse and repeat your existing tour over and over again.
- Ways to ramp up your tour to new heights.
- When to consider hiring a virtual book tour firm or author assistant.