Series Branding title card, with a shelf of books that look similar to each other in groups.
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Training #634 – Creating a Cohesive Brand for Young Readers

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Following up on our Book Branding for Authors training, this training has a focus on Series Branding for Children's Literature.

We explore how to position multiple book series under one author brand in a way that feels clear, cohesive, and compelling for books aimed at ages toddler through teenager.

We covered numerous examples, and then through a live case study we look at how distinct series can relate to each other while still supporting the author’s overall identity both on their covers and through their websites.

This session is about the process of series branding—not genre specifics—and is designed to help authors think more intentionally about how readers experience their books, their series, and their name as an author.

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