Training #182 – How to “Close the Sale” at Amazon w/a Kick-Butt Book Description with Amy Collins

In this training, Amy Collins walks us through the different ways to write about our book, including our descriptions, back cover blurbs, press pitches, etc.

She covers why our copywriting is important, how to handle endorsements and reviews, and how to tailor your descriptions to aim at industry leaders versus casual readers.

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